“As Mayor I’m focused on resolving citizen issues and planning for the future as we move forward to even greater days ahead in Atlantic Beach”

– Mitch

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  • Build community consensus for a shared vision for a greater Atlantic Beach
  • Keep an “Open Door” policy for all departments and city employees to follow
  • Treat all citizens with dignity and respect
  • Work to create a positive environment so that our city is a great place to live, work and raise a family


      • Supported ‘Home Rule’ by opposing Legislation restricting a municipality’s ability to manage its own affairs.
      • Established a Citizen’s Beautification and Natural Resources Committee to protect City Parks and Tree Canopy.
      • Established the “Mayors Saturday Neighborhood Walks” with visits to residents to gain insight, comments and suggestions.
      • Improved integrity in contracts, mandating closer inspection and lower costs to City.
      • Established a shared office in City Hall to facilitate one-on-one meetings between residents and business owners with city officials.
      • Produced a 2016-2017 budget below the inherited budget of 2015-2016 thru prudent management of resources.
      • Reduced the millage rate for the first time in 12 years.
      • Instituted “Chat with the Mayor” program to encourage a free flow of ideas and issues on city operations.

Family Man

Mitch Reeves and his wife Martha have one daughter, Emily and are long time Atlantic Beach residents. Reeves is the Senior Sales Advisor, with G.T. Distributors, a Law Enforcement Equipment Company. He is the Past Chairman of the St. Johns River Ferry Task Force, Past President of the Beaches Exchange Club.

Mitch Reeves and Family

Community Involvement

Mitch continues to serve our community in many capacities.


Florida League of Cities

Northeast Florida League of Cities

Florida League of Mayors Member Beaches Division Jacksonville Chamber of Commerce

Member of Beaches Watch

Committees/Boards Member

Florida League of Cities, 2017-18 Legislative Policy Committee Finance, Taxation & Personnel Committee

Northeast Florida League of Cities Board of Directors

Florida League of Mayors Governance Committee

Florida League of Cities Board of Trustees of the Florida Municipal Insurance Trust (FMIT)

Emeritus Board Member, Friends of the St. Johns Ferry

Community Involvement

Past Board Member Atlantic Beach Review Committee

Past Co-Chairman, Ad Hoc Committee for Atlantic Beach Police Station

Past Chairman, St John's River Ferry Taskforce

Past Division 5 Director, Florida District Exchange Clubs

Past President, Beaches Exchange Club

Countdown to Election Day
(August 29, 2017)